Via the product and the use consumption possession etc. of service, the human acknowledges (significance) is the experience. The process which utilizes the product and service (quality) it seriously considers, when the user would like to doing truly (this person is not conscious, the concept which you think the point which is and)"feeling can do pleasantly" "" funny "well", as another "offer value" from function and the result or ease of use.
With the acknowledgment psychological scholar, Doctor Don Norman who at one time had the title of the user experience architect with the American apple computer than "human interface"and"usability ", furthermore is wider those which are coined in order to show the concept which it makes being derived.
In the Norman group of the consulting company where same doctor is the joint establishment person, "all respects of interaction of the end user and the company and its service and the product are included. First important matter of typical user experience is not plugged to be, without the leprosy and others and trouble, it is to satisfy the needs of the customer accurately, the simplicity that, it is brief thing ",
In the field of IT, besides the fact that using the computer it appears in the ? ? story which it waits selfishly, in itself using the Web sight, "it is pleasant", in order for the experience that "it is delightful", to be possible, there is many a thing which talks with the context that by the fact that you design, repeat ratio to that sight rises, with respect to business becomes profitable.
In addition in field of marketing, assuming that there is an economic value in user experience itself, B Joseph pine 2 world (B. Joseph Pine II) and the James H Gillmore (James H. Gilmore),
H Schmidt (Bernd H. Schmitt) and the like has advocated about the idea of "experience value".
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