Oracle background and motivation
The business model of economic activity in the advent of the Internet, resulting in a number of significant changes, all kinds of electric Sub-commerce technology continues to be applied in the new business practices above. With the Internet economy era, the face is not to know the business challenges of more stringent than before, in the end what would become of the next step, no I can guarantee that. The face of the impact of business enterprise in the past pursuit of "competitive advantage" of the way of thinking has gradually been adjusted to "establishment of non - Often competitive advantage "of the concept; the same way, into the high-tech fields and the use of information technology has become all industries Business of the necessary strategy.
In recent years, the number of business owners who come into contact with the wording of the following information: From the local area network (LAN) to wide area network (WAN), from the wide area network to the Internet (Internet), from the traditional to stand Invoicing Enterprise Resource Planning (ERP), from the MES to the Auto-Dispatching, purchased from the inside to the outsourcing of supply chain management (SCM), From file management to knowledge management (KM), from traditional marketing to electronic commerce (eCommerce), from the competent decision-making Support System (DSS) to the data warehousing (DW), from traditional customer service to a new customer relationship management (CRM), Enterprise owners found that the "new IT" applications at the enterprise level are also broader and deeper.
Information Law centers of the molar Law pointed out: the density of chips every 10 months or performance will increase an average of one times; Internet's next wave of Wireless communication may be more frightened people in the so-called cycle of 10 months will be gradually reduced. New Century Industrial Law The middle of the Mackay non-law also pointed out: The value of networking with the square of the number of Internet users increase; simple Said that information technology and network integration of the economy will be the second person who presented shock to grow in the coming Internet world, who can pro - Has the largest customer base, the enterprise can create the greatest value. In Mackay the principle of non-law under, investment and Capital providers are no longer able to rely on the traditional investment measurement tools to identify e-Business value of investment targets.
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