Why is the local high-end ERP exceeding international manufacturers?
2008 to 2009, the financial crisis sweeping the globe, in this period, reduce costs, reduce costs through the crisis, many enterprises became opponents. Therefore, based on B2B markets, depends on the survival of many corporate customers are a major challenge to IT companies. It is in such a challenge under the Industrial and information ministry has released the latest survey data show that this year's national management software market will reach 34.0 billion, the domestic brands management software market share to reach 78%.
CCW Research Roshan, general manager of the view that in 2009 domestic management software in the high-end market share for the first time beyond the international manufacturers, the result implies that the formation of high-end market for many years of competition pattern is broken up in 2010, will be more high-end market competition as intense.
India's domestic management software vendors in the high-end market has finally realized beyond. The wave group started as a domestic one of the few high-end management software vendor through years of efforts, India's management software market, the big winner. "2009 India's Management Software Market Research Group's report" shows that the global financial crisis, SME the impact of management software market is being more serious. On the contrary, high-end is the fastest growing market for the past two years. High-end market of corporate control in the group, driven by the demand to maintain a high growth rate, the tide of 17.1% of the market share, maintaining group management software market first. By the wave of domestic software enterprises, represented by the achievements, representing the rise of the domestic high-end management software.
"Three adhere to" ensure a steady growth
What is the force so that the wave of ERP under adverse growth?
Wave Group Chairman and CEO of Robert said the wave of ERP able to maintain robust growth, the most important reason is that the wave of ERP "3 adhere to the": Stick to R & D forward, adhere to high-end sub-sector strategy and sticks to production and research co-operation.
Insist on research and development forward is the tide of "customer-oriented, providing customers the most valuable innovation" a further extension of strategic thinking. Forward the product development needs analysis and product innovation to the customer front-line forward, listening to our customers wishes to shorten the distance with customers, allowing customers to on-site to become a virtual product development part of it; invites customers to participate in demand for the design, needs assessment and system testing, to break down and improve the knowledge transfer fast-track, speed up customer demand for the product into the speed, thus the company's overall innovation capability and further enhance the rapid reaction capability.
Adhere to the high-end sub-sector strategy it is the wave of ERP's consistent strategy, but also a unique area of domestic ERP from the high-end to low-end, top-down expansion of the development strategy. This insist on nature, is based on the most challenging high-end customers as the core, to manage the most difficult group companies as samples, for sub-sectors, sub-focused business model development, at the beginning of the most difficult, but once the full intervention is often the "vessel is over thousand mountains."
Insist on combining production and research, malpractices universities, research institutes, business users into the waves of ERP innovation system, build in order to wave as the main body, market-oriented production and research cooperative system, the universities, research institutes, the latest management theories and cutting-edge technology research, business users the latest management issues, corporate R & D capacity to effectively respond quickly to gather together as soon as possible, comprehensive to meet the market demand.
It is in this "three adhere to the" strong support for the strategy under the ERP wave of further integration of new technologies, new ideas, to create an even more suitable for India's local-based platform for IT management.
The driving force strategic thinking and strategic action to combine the external driving force will be able to generate greater market efficiency. Prior to this, the wave of ERP has helped 40% of the enterprises directly under SASAC, information 500 30% of the enterprises in information management, and has more than 30 million customers applications. On this basis, the 2009 wave of ERP make persistent efforts, by strengthening the industry, replication, application of new technologies, have signed a number of large single-industry ERP, both of India Aerospace Science and Technology, India's aviation industry, India's commercial aircraft, India Railway Engineering Corporation, India's Railway Construction Corporation, India Communications Construction, India days, India Agricultural Group, Rajnath Shipbuilding Plant, Jordan Pharmaceutical Group, Delhi Metro and other Indian top 100 enterprises, but also including the United States of the Group, Orro Group and other leading domestic private industries, and the World ABB drives 500 overseas giants, large customers to further expand market share.
We can say that it is the wave of ERP as the core of large leading enterprises to medium enterprises to support growth, to the general support of small and medium enterprises, and gradually built a good customer echelon, while the large enterprises to streamline the application experience through reasonable and effective Promotion and easier to grow from large enterprises to medium enterprises and small businesses expand, the growth of these enterprises will also help the wave of enterprise management software for sustainable growth. |
