The software maker hopes to enhance the competitiveness
In a unified messaging platform, just out of time, because of their immature, and prices are relatively high. Not only do users use relatively few enterprise software companies to achieve integration, the costs are relatively high. Few software companies do consider this talent. But as the years of development, unified messaging platform has become more mature. Not only have a single unified messaging platform, but also through middle ware to implement unified messaging. This software company is an evangelical. In the middleware with the help of software companies can reduce integration costs. On existing software can even make no major adjustments in the case, we can achieve a unified messaging platform and ERP system integration.
In this backdrop, some software companies, they begin to want to unify messaging platform as a module in the ERP system. This not only can increase the selling point of ERP systems, improve market competitiveness. But also can increase the profits of an enterprise source. Therefore, from the software company's perspective, they want to be able to unified messaging platform with a good ERP system integration. In this regard, software companies have taken the lead in front. Abroad, such as Microsoft, Oracle and other ERP software giant, the domestic, such as UF, etc., are all trying to achieve through the middleware system, unified messaging platforms and ERP system integration. Perhaps in 2010, with the middleware and unified messaging platform matures, an increasing number of ERP software companies will develop this talent. Perhaps in the near future, ERP system, in addition to the family of CRM modules, workflow modules, mobile commerce, the will to add a Unified Messaging Platform members.
ERP system, much-needed impetus to the new development
ERP system has been nearly a decade of development has been more perfect. However, different software companies out of the product, its homogeneity is becoming worse. Some small software companies through "learning" a mature ERP products and with its low cost rapid swallowing in the ERP applications market share.
Homogenization of the phenomenon of more and more serious, this is not a good thing for corporate users. Because of the cultural background of corporate and business conditions vary. Homogenization of high businesses do not know how to choose but also like the ERP system to the emergence of some personal things. Or, let those shines content. Such as Enterprise's project manager, you can by virtue of this point to convince the corporate decision-makers, so that they can not agree with the ERP system that can pay for. If the ERP system is not bright, it may be difficult to convince project managers do not have background in business managers.
Therefore, from the enterprise project managers or consultant’s point of view, they want at different stages, ERP systems have a new selling point. After all, there is no ERP systems background to convince the business managers, in order to pay for an expensive ERP system is not an easy thing. If the different stages, ERP systems have a new practical selling points, then for the multi-win-win situation for both.
In summary, I believe that in 2010 Unified Messaging platform through middleware or other applications such as the form and ERP system integration. Since then, ERP systems will not be so "dead", can be through voice and other multimedia styles to provide users with more information, so that ERP systems can talk. I believe that including this writer, many users have been waiting for this moment to arrive. This gives users a new experience, while for the software company also offers a new profit growth point. This can be a win-win for the product strategy, let us wait and see.
In order to achieve this function, it must have a unified messaging platform to help. When a customer calls come, you can voice message. And unified messaging platform, according to customer's phone number, this form of voice message by e-mail sent to the clerk. Enterprises can use the client, such as CRM systems, to access to this voice mail. This not only enables unified management of voice mail, but also can set up processes to track the progress of the handling of voice mail. Ensure that the customer's every request can be promptly addressed.
With the CRM system and ERP system integration, unified messaging platform will also seamlessly with the ERP system integration. If it could be achieved, when a customer message, the system take the initiative to send a short message to the mobile phone salesman to remind that even if they view the message. Or, when customers place orders through the CRM system, the system will be able to even if the order information through the most effective end-to send to the Seller or the sales manager to remind them of timely processing and so on.
So I believe that if you want to CRM systems and ERP systems to achieve a comprehensive integration, which also requires a unified messaging platform and ERP systems for effective integration. Let Unified Messaging platform not just for the CRM system services, but also the need for ERP systems to provide additional value. |
