In enterprise, such as business section corresponds to the customer directly and coal center it is the section which.
The information system of enterprise improvement of efficiency of business processings (OA), was in the tendency where the basic system and the management decision making system take precedence, but after the nineties middle, the focus started hitting to also the systematization of front office section.
SFA, CTI and the coal center solution, CRM and the like hits to this. In addition, also the ERP package which constructs the basic type system, company internal internal processing such as former accounting management, control of production, sale management and personnel management (???????) the mark expands application, aims toward the entire integration of enterprise business, integrates sale activity, customer information and the information of sale business and points the fact that it develops to the integrated solution which includes the front office.
As a result, for example, as the customer information which is registered by Mobile, directly is notified by the agency and the business person in charge, anticipates and timely and appropriate approach to the customer become easy, the effective sale activity for the customer is done e.g., also it cooperates with sale business such as stock inquiry closely. |
