Small and medium enterprises face challenges every day, which determines its medium-and long-term. Its limited resources - as opposed to big companies - the intense local competition and global markets also makes small and medium enterprises need to manage their business solutions that are scalable, and enable them to advance their strategies in the current economic context.
In many cases, small and medium enterprises simultaneously compete with large companies for the same client. So they need solutions that are easy to deploy and maintain and require fewer resources of their IT equipment.
Rapid deployment, affordable and efficient
The SME market is part of SAP's strategy and vision.
A large percentage of all SAP customers are small and medium enterprises;
World has more than 400 SAP business partners who offer SMB solutions supported by SAP Business Suite.
The strategy implemented by SAP to the market for small and medium enterprises is global, and the goal is to deliver solutions to market specially designed for the needs of these companies. Specifically, this strategy involves positioning in the market of all the solutions developed by partners in different sectors of activities, providing vertical solutions, targeted at key industry business processes and strong focus on real customer problems, responding directly to the issues, needs and requirements.
This offer is developed by the partner and is totally based on its experience in the specific sector. SAP, meanwhile, will provide all the tools, knowledge and support necessary to their partners. This strategy results in market feedback and partners on how to act in the market for small and medium enterprises.
SAP understands the needs of small and medium enterprises, to respond to those needs, maintains and manages a growing number of indirect sales partners. These partners act as sector specialists, offering solutions that are responsible for ensuring that the SME market companies require:
- Economic solutions
- High quality solutions
- Solutions which accompany the growth of the business - Scalable
- Cost-effective solutions
- Key solutions to be used
- Industry-specific solutions and specific market
- Partners who can rely on
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