Service Management
Service Management offers a comprehensive approach to managing business information systems: clarifying the roles, activities, processes relevant to the objectives and identifies the means of change and flexibility in practice aligning information systems to business needs.
A good service management team develops and provides innovative applications and services to the companies and industries with high added value for security, through the integration of information technology and telecommunications.
Objectives of Service Management
The focus in CRM and Service Management Master wishes to transmit the key elements of service management and customer management, increasing awareness on the issue and defining the scope and boundaries and provide tools for analysis and design of service-oriented organizations, strengthening the ability to apply methodologies dedicated to processes, roles and systems of managing people in services. It will also provide the participants the basic tools for internal and external communications consistent with the policies of service management, customer relationship management by combining with Employee Relationship Management.
The concept of service and Customer Management
- The role of services: the logic of the departments in the enterprise of the future
- Social networking on purchasing behavior, and expectations of service
- The perspective of service management for customers
- Processes of creating value for clients
- Marketing relationships
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