Important Note: Before adding a listing to this category make sure this is the right category for your software. Listings in irrelevant categories will not be accepted.

• Advertising
• Campaign Management
• Contact Management
• Customer Management
• Customer Relationship Management (CRM)
• Enterprise Incentive Management
• Event Management Software
• Lead Management Software
• Marketing Software
• Membership Management Software
• Mobile Workforce Software
• Online Surveys
• Product Configurator Software
• Proposal Management Software
• Quoting Software
• Sales & Operations Planning
• Sales Force Automation (SFA)
• Sales Forecasting Software
  
• Sales Planning
• Sales Tracking
• Telemarketing Software

Software Information: A guide to Marketing Software Software

Email Marketing Software

Marketing and support tool in the definition, analysis and monitoring of direct marketing campaigns profile of potential customer segmentation of the target for the preparation of lists to analysis of findings.

Email marketing software help to increase the number of your customers and contact a large number of potential customers to suggest new services or promotions attractive..
Through special email marketing custom software you will manage relationships with your clients or interpreter Direct Mailing campaigns to promote your new products or offers, saving on postage and immediately realize the interest of the recipients.

Direct email marketing software that allows you to design, build, manage email marketing activities, newsletters and CRM to we set up a custom report and stable with customers and potential customers, suppliers, agents, employees, students, etc.

With email marketing software you can send promotions, special offers, coupons, advertising, new product information, company presentations, newsletters, programs educational, marketing campaigns, invitations to special events, greeting cards, professional updates and any other form of communication and report required.

Some important features of Email marketing software

• Ease of use: Email marketing software must be ease of use you can create quickly and without the need for technical expertise, thanks to a Word -style text editor that allows you to insert images, attachments, and to choose the size, colors and fonts.
• Auto Import your contacts database

• Compatibility: To allow easy reading with any email program, the contents can also be inserted in text TXT.

• Scheduling of items: The software allows you to schedule the sending of email, this allows you to prepare in advance several marketing communications and set the date and time of sending. Will be possible to send automatic emails on holidays or during times of day retune particularly suited for sending (eg hour lunch break ).

• Content personalization: The tool allows you to merge print and customize each email sent automatically by entering one or more recipient information, such as: name, last name, city of residence, etc..

• Monitoring sending and receiving: Once you have sent the newsletter can be a careful analysis of statistics, which allow for the following information:

           Number of emails

Number of emails not being delivered and the type of error generated, eg. E-Mail address incorrectly, mailbox full, other types of errors.

• Monitoring openings email: Many emails were opened

• Tracking clicks: Number of people who once opened the mail clicked on the links included.